Digital Marketing Specialist

fikri ihsan

— turn data into growth. · 5+ yrs e-commerce · certified in analytics

See My Resume Reach Me
70K+ monthly reach · 4.8 store rating · 5+ years experience
meta ads· social media· content strategy· copywriting· email marketing· graphic design· video editing· data analytics· meta ads· social media· content strategy· copywriting· email marketing· graphic design· video editing· data analytics· meta ads· social media· content strategy· copywriting· email marketing· graphic design· video editing· data analytics

Learning Path

Education

Universitas Pasundan

Bachelor of Economics in Management

Universitas Pasundan — 2013 – 2017

focused on strategic thinking and data-driven decision-making across marketing, finance, and operations.

Credential

Certification

certificate
certificate
certificate
certificate
certificate
certificate

Competencies

Skills

Digital Advertising

Meta Ads Google Ads

Content & Creative

Copywriting Graphic Design Video Editing

Analytics & Tools

Data Analytics SEO Email Marketing E-commerce

Career Path

Work Experience

PT Bank Negara Indonesia (Persero) Tbk | Internship ( HR Division ) | 3 Months

Processing employee attendance and other data processing into Ms. Excel.

2016

KAIZU | Online Shop Owner | 5 Years

Managed a fashion online store on Shopee and Tokopedia, handling product listings, order processing, and customer communication.

2019 - 2024

WG GROUP PROPERTY | Digital Marketing | 6 Months

Manage Facebook and Instagram ads, social media content, copywriting, write article for official website, manage online marketplace, collect database online (FB Leads, Landing Page, WA Blast Broadcast).

2021

PT DESIGN AND BUILD INDONESIA | Digital Marketing | 1 Year

Manage Facebook and Instagram ads, make and edit content for Facebook, Instagram and Tiktok, copywriting, write article for official website, WA Blast Broadcast.

2021 - 2022

Career Break

Dedicated to building and expanding an online business that I founded in 2019, focusing on innovative strategies to enhance brand visibility and drive sales growth.

2022

Project Showcase

Portfolio

social media portfolio

PT DESIGN AND BUILD INDONESIA

responsible to:

  • Make story, post content and captions each 1 everyday
  • Develop creative concepts
  • Presenting weekly and monthly reports

Achievements:

70K+

monthly

reach

1.2K+

monthly visit

meta ads portfolio

PT DESIGN AND BUILD INDONESIA

responsible to:

  • Make strategical and data-driven campaign
  • Analyzing performance metrics to optimize ad results
  • Monitoring key KPIs such as reach, engagement, conversions, and ad spend
  • Presenting weekly and monthly analytics reports

Achievements:

7

ROAS

60+

monthly

leads

e-commerce portfolio

KAIZU

responsible to:

  • Manage product listings, pricing, and inventory
  • Process daily orders and coordinated shipping
  • Support promotions, campaigns, and ads
  • Monitor sales performance and store metrics

Achievements:

25M+

monthly

gross

profit

4.8

store rating